Veggie Compass: A Whole Farm Profit Management Tool
This video series is a step-by-step demonstration of how a tool called “Veggie Compass” can be used to give farmers a much fuller and illuminating picture of their farm finances than regular recordkeeping systems provide.
This is not a sales pitch for this particular free tool. Whether you actually decide to use Veggie Compass yourself is not as important as learning the concepts this tool allows us to demonstrate.
Ellen Polishuk, of Potomac Vegetable Farms in Virginia, hosts this series and helps farmers understand some of the hidden factors influencing their profitability. Farmers are given a compass to guide them to a more profitable farming operation.
The series is designed to be viewed chronologically. However, it is not necessary to watch all videos in one sitting.
We are also providing the Veggie Compass recordkeeping tool for you to use on your own farm. For either the sample or the template, click on the links below:
Veggie Compass Whole Farm Profit Management—Sample (This example is derived from an earlier version of Veggie Compass.)
Video #1 - Introduction to Tutorial Series (10:03 mins)
This tutorial provides an explanation of what Veggie Compass is, including what it can and can’t do for you.
Video #2 - Expenses Input Introduction (10:50 mins)
This tutorial provides an overview of how the Expenses Input sheet works. The general information provided here is important to learn before adding your own data.
Video #3 - Expenses Input in Action (13:30 mins)
Using real farm data, we demonstrate how to use the Expenses Input sheet.
Video #4 - Sales Input (15:24 mins)
Using real farm data, we demonstrate how to use the Sales Input sheet.
Video #5 - Production Input (16:54 mins)
Using real farm data, we demonstrate how to use the Production Input sheet.
Video #6 - Cost of Production by Crop (7:13 mins)
Now we show you how Veggie Compass uses the data entered on the first three sheets to provide useful information about the costs of each crop.
Video #7 - Sales Output (12:09 mins)
We demonstrate how Veggie Compass uses the data entered on the first three sheets to provide useful information about sales, broken out by crop and market channel.
Video #8 - Profit and Loss (13:48 mins)
And finally, we show all the useful information Veggie Compass can provide about profits and losses for each of your market channels and the whole farm, and how to use this information to improve profits.